SULTANATE OF OMAN, MINISTRY OF TOURISM

SULTANATE OF OMAN, MINISTRY OF TOURISM

SULTANATE OF OMAN, MINISTRY OF TOURISM

Monday 4 November 2013

  

OMAN CELEBRATES UK & IRELAND OFFICE’S TENTH ANNIVERSARY AT WORLD TRAVEL MARKET

The Oman Ministry of Tourism will be celebrating the 10th Anniversary of its UK Office along with the destination’s many achievements over the period at this year’s World Travel Market (stand number ME500). Oman increased its visitor numbers in 2012 alone by 15% and consistently increased visitor figures from 25,000 to 121,000 from 2003 to 2012.

Alison Cryer, Director UK and Ireland Oman Ministry of Tourism MBR Office, says “we are delighted to celebrate our tenth anniversary and look back at all the growth that has been achieved over the last ten years”. She added “ we are now looking forward to the future and actively pursuing growth in the destination’s appeal particularly for niche markets including garden tours, bird watching, diving and sailing, kite surfing, climbing, trekking, touring, luxury travel, cruising, and MICE.”

His Excellency the Minister of Tourism, Ahmed Al Mahrizi along with a delegation from the Oman Ministry of Tourism and 22 companies from the private sector will be travelling from Oman to WTM. The Oman Ministry of Tourism UK team will also be available throughout WTM including newly appointed Travel Trade Manager Suzanne Halil and Marketing Assistant Nitisha Bhogal.

The Oman Ministry of Tourism is the proud sponsor of the World Responsible Tourism Awards and we will be talking at length about the destination's sustainable tourism offerings. Representatives will take World Travel Market as an opportunity to promote Oman’s latest developments including future hotel openings such as the Rotana and the Alila Boutique Hotel and increased airlift with Qatar Airways launching a flight to Salalah in the summer. Other new developments will include the launch of a new rewards programme for the travel trade.

The Oman stand will be the ideal spot for WTM visitors to take a short deserved break during the show where Omani coffee and dates will be served in true Omani style, and branded gifts will be given away such as I-Wipeys.


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